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You can't afford a decent logo for London 2012?!

When the original bid to host the Olympics in 2012 was accepted there was already a perfectly good logo. A bit boring perhaps, but, you know, it wasn't humiliating... it didn't show complete ineptitude. Now they've gone and replaced it with something that looks like a broken swastika. Over 80% of 17000+ votes cast on the BBC website give it the wooden spoon.

Come on guys! The budget is £2.4bn (July 2005) £9.35bn (March 2007)!

Anon :
Apparently they paid Wolff Olins £400K to design this. Look at their website http://www.wolff-olins.com/ It's singularly the worst one I have ever seen!
[18:25 on 4 June, 2007]

Jake :
It's got that yellow shadow like you're supposed to wear 3d glasses to make it look good... hold on... nope, it's Tessa Jowell giving Londoners the finger.
[18:36 on 4 June, 2007]

Marcus :
They should just make graphic design an Olympic event - though this shows it would be another discipline we wouldn't get a gold medal in.
[18:49 on 4 June, 2007]

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